Luxury, Spa & Golf TV

Fads and fashions come and go . . . yet "luxury" is always in style - sometimes more obvious, and sometimes more discreet like in today's economic climate. But how do you define "luxury?" You could say that the concept of "luxury" in travel is more elusive than the money needed to buy it especially when the exchange rate gives Americans twice the buying power of their dollar as it does in Fiji!

Simply defined, luxury travel could mean relaxing in an infinity pool at a 5 star resort; two weeks in a villa on a private beach. Fiji's luxe bures comes to mind right away. For many, luxury usually includes the intimacy of a small boutique ship; the exclusivity of an new undiscovered resort; or, the pampering of a rainforest spa. You can think Fiji.

To some, luxury travel means Michelin star cuisine and Robert Parker wine experiences while for others, traveling in luxurious style demands attention to detail and highly personalized if not customized service - again you can think Fiji. And today, to more and more discriminating, seasoned and sophisticated travelers, luxury travel means experiential travel where you can learn and become immersed for instance in an exotic new culture like Fiji's.

And so, when it is all said and done . . . the definition of "luxury travel" is a very personal thing - hard to define but easy to recognize and easier to appreciate.

The Fiji Islands offer some of the world's leading properties: from exclusive and private small island getaways to international-style mainland resorts; from Fijian luxury 'bures' on the beach and over-the-water bungalows to deluxe hotel suites; where the cuisine is superior; the wine lists are first class; and, the champagne flows freely like in Fiji, where you'll also discover that the amenities are luxurious, the water activities bountiful, the service uncompromising, and the experience unmatched in the world.

In luxury travel, golf and spa experiences often play an important role. It's no different in Fiji. For those of you so inclined, time away from your other Fiji experiences can be well-spent on our equally satisfying and stimulating championship golf courses. Golf is a sport that the people of Fiji revere. While few Fijians will ever play at their countryman Vijay Singh's level, they do appreciate and are proud of the challenging courses located in cultural and activity hubs like Denarau Marina, Pacific Harbor or Natadola Bay. Like so much of your vacation experience in Fiji, we are sure you'll find that playing these courses is the epitome of a surreal and relaxing experience.

Fiji is perfectly suited to lead the South Pacific as the top spa destination. Everything about it is designed to relax and rejuvenate you, your body, mind and spirit from the warmth of your welcome to the peace of the quiet rooms and the soothing sounds that surround you. For centuries, the Fijians have been known for their spiritual connection to natural healing and the use of herbal remedies passed down from generation to generation. Since these ancient times maramas (women) of the villages have utilised Fiji's natural resources from its pristine rainforests, as well as its marine and plant extracts, with their beneficial and healing properties, to provide a range of therapies for both beautification and medicinal purposes.

If this is your idea of paradise, then welcome to the Fiji Islands.